September 3, 2018

Early Break launches ‘Memotional’ microsite to help children explore their emotions


Following the huge success of Early Break’s ‘Don’t Be A Zombie’ microsite (, an online resource for young people to access information and advice about drugs and alcohol, the charity is proud to announce the launch of ‘Memotional’, a bright, interactive and engaging microsite designed to help younger children explore their emotions (

Established since 1994, Early Break was originally a specialist treatment, information and support service for    children and young people who used drugs and/or alcohol. However, since then the charity has continued to develop and evolve its service offer to address the wide variety of complex needs affecting children, young   people and families and now offers a wide range of services across several geographical areas in the North West.

With 1 in 10 young people reported to have a mental health problem such as depression and anxiety, early   intervention is vital to improve the emotional health of these young people and increasing their resilience is a priority for Early Break.

Vicky Maloney, CEO for Early Break said, “Memotional is an online early intervention resource that can be easily accessed by our digitally savvy younger generation. We have been working with children and young people for many years and we already know that they are more likely to turn to the internet for answers to their questions than ask a parent or a peer. Memotional has been developed to help younger children understand their emotions, offer advice and self-help/coping strategies whilst at the same time being a fun and interactive site. In 12 months, 35,000 people accessed our ‘Don’t Be A Zombie’ microsite which demonstrated to us that there was a need for more digital support for young people. We truly believe that good mental health is vital to ensuring good physical health and is important for the development and maintenance of healthy family relationships and friendships, make positive life choices and fulfil their potential in life.”